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Webinar: Building Transformational Relationships with Business & Industry

January 24 @ 1:00 PM - 2:00 PM

Building Transformational Relationships
with Business & Industry
January 24, 2018
1:00 – 2:00 pm
How are CRC college members currently conducting employer engagement? As part
of the Find It. Be It. campaign development, Business U’s analysis reveals key areas of
opportunities for CRC colleges that want to expand employer reach. In this session,
Business U sets up foundational concepts that support CRC stakeholders in developing
effective employer engagement strategies by understanding the differences between
transactional and transformational relationship building approaches and why it’s
important to know where each fits when fostering sustainable employer champions
within your community college. Participants will use Business U’s accredited self-assessment
tool to identify current business engagement behaviors and practices and
explore how national models have expanded employer engagement by 5X baseline by
leveraging cross-agency approaches to create champions.
Learning Outcomes:
Participants will understand:
• how to self-identify transactional and transformational business engagement
behaviors
• supply and demand engagement approaches
• the need to differentiate a “business” from an “employer”
• how to create long-term community college-employer champions
• the differences between customer-focus and customer-centric workforce
development strategies
Audiences – CRC Regional Stakeholders
• CTE Deans
• CTE Faculty
• Public Information Officers
• Career Center Staff
• Career Counselors
Register at: https://bit.ly/2zOoIv9
Building Transformational
Relationships with Business & Industry
January 24, 2018
1:00 – 2:00 pm
Register at:
https://bit.ly/2zOoIv9
REGIONAL CAREER EDUCATION CAMPAIGN
CRC Stakeholder Professional Development Series
C O L L E G E Y O U R WAY
elevate your brand
full capacity marketing, Inc.
Maximize Business Engagement
POWERED BY:
FINDITBEIT.ORG
COLLEGE YOUR WAY

2019 0124 TransformationalRelationships_FIBI_Webinars_Flyers-1

Details

Date:
January 24
Time:
1:00 PM - 2:00 PM
California Community Colleges logo and Doing What Matters logo

This website is supported by Carl D. Perkins IV Title IB Statewide Leadership funds awarded to State Center Community College District by the Chancellor’s Office, California Community Colleges.

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